Stacy Smith, Cate Blanchett, and Coco Francini

Proof of Concept

Introducing the premiere program for the next generation of talented filmmakers

Stacy Smith, Cate Blanchett, and Coco Francini

Proof of Concept

Introducing the premiere program for the next generation of talented filmmakers

Stacy Smith, Cate Blanchett, and Coco Francini

Proof of Concept

Introducing the premiere program for the next generation of talented filmmakers

IN PARTNERSHIP WITH

Netflix Logo
Netflix Logo

2025

2025

SELECTION

SELECTION

Only 7% of directors across the 1,700 most popular movies between 2007 and 2023 were women.

The brainchild of the team behind Dirty Films and the Annenberg Inclusion Initiative, PROOF OF CONCEPT is designed to accelerate the path to large-scale filmmaking for directors who give voice to the perspectives of women, trans and non-binary people. The program will provide support for up to 10 filmmakers to make a short film that that is “proof of concept” for a feature film or television project. Short films will be funded at $50,000 and directors will participate in a mentorship and exposure program which connects them with industry leaders.

Program Components

Program Components

Film Funding

The first component—$50,000 in funding— tackles difficulty filmmakers have obtaining financing, particularly for stories that focus on women, trans, and non-binary perspectives.

Mentorship

The second component—one-on-one mentorship and guidance from industry leaders—plugs the program participants into a system of support and opportunity.

Project Showcase

The third and final aspect of the program—an industry-facing showcase—will provide a spotlight on work that puts the perspectives of women, trans, and non-binary people front and center.

Kering's Women in Motion Talk in Cannes 2024

Kering's Women in Motion Talk in Cannes 2024

After meeting through Kering's #WomenInMotion program during the 2023 Cannes Film Festival, Dr. Stacy L. Smith, Cate Blanchett and Coco Francini returned in 2024 to speak about their Proof of Concept Initiative during their live Talk.

After meeting through Kering's #WomenInMotion program during the 2023 Cannes Film Festival, Dr. Stacy L. Smith, Cate Blanchett and Coco Francini returned in 2024 to speak about their Proof of Concept Initiative during their live Talk.

Computer and notes on desk
Computer and notes on desk

Applications for the 2024 cycle are now closed.

Applications for the 2024 cycle are now closed.

For more information on POC, please sign up to join our mailing list.

For more information on POC, please sign up to join our mailing list.